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Adidas Cuts Cash For Anti-Doping Body Of Germany
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October 28, 2016  |  Posted in  Steroids Blog

Adidas has announced it will cut 300,000 euros (Sh33 million) of funding to Germany’s National Anti-Doping Agency (NADA) by the end of the year.

“We have already informed the National Anti-Doping Agency that in the spring, we will no longer provide financial support beyond our existing contract, which runs out at the end of 2016,” said Adidas’ spokesman Oliver Brueggen. The spokesman added, “We would like to remain connected to NADA and are therefore currently in talks about alternative forms of co-operation.

“Of course, Adidas will continue to maintain a clear stance in the fight against doping.  “In all contracts with our athletes, it’s made clear we will terminate the contractual relationship immediately in the event of a proven doping offence.”

NADA’s managing director Lars Mortsiefer said we are very sorry that we will lose one of our main partners in all probability. “It’s a sum which some athletes can earn in a few weeks or months,” said Mortsiefer. “It’s very disappointing, that the number of supporters of our work is dropping.  “We used the 300,000 euros from Adidas for our communications and marketing, for example, in our campaign ‘Give everything, take nothing’, a large part of that will be affected.  ”However, our prevention work and testing for drugs will not be affected at the moment.”

Sylvia Schenk, the ex-president of the German Cycling Federation and leader of the sports work group at Transparency International, said the business world obviously is not convinced by the concept of anti-doping controls. Events this summer have shown that the testing systems do not work.

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